Creativity is seeing what everyone else has seen, and thinking what no one else has thought. Albert Einstein
What does it mean to be an artist today? šØ Must everything appear professional and polished? With the explosion of creators expressing themselves in different ways on the internet, sticking to traditional marketing strategies may not help you stand out. Instead, it might make you blend in with everyone else.
Perhaps itās time to embrace imperfection and allow the raw, self-made album cover to be the face that speaks the truth. As the creative landscape shifts from 100 gatekeepers controlling access to the ābestā talent to millions of independent creators competing on their terms, professional branding loses its dominance. People are often drawn to those who feel more relatable and ānormal,ā creating a stronger connection through authenticity rather than polished perfection.
The role of management is perhaps not to control the inherent complexity of peopleāan impossible taskābut to embrace this variance. By equipping people with tools designed with the user in mind, management can help them elevate the best of themselves, fostering genuine growth and innovation. The illusion of control is fading.
Rethinking the unbearable weight of self-promotion
After the internet, that predictable process has been rewritten, reset, and even erased. The web digitized the expression and consumption of virtually all creative output, producing an abundance thatās changed what it means to be a creative person. No longer could we make it and forget it. Instead being a creative person meant becoming a self-marketer, an image-maker, a community manager, and many other new hyphenates that lengthened the artistās job description.
Yancey Strickler | 7 Minutes
Why Hollywood and gaming struggle with AI
I think of it as the next phase of lowering the cost of producing and publishing content online, the way that YouTube, Instagram, and other user-generated content platforms have democratized distribution. Many of us who are following the lightning fast developments in generative AI intuitively know that the end outcome of these tools will change the process of creative work forever. This will increase by 10000000%s who can create movies, or books, or otherwise.
Andrew Chen | 10 Minutes
The Social Media Death Spiral
I can't think of a single positive change to a social media platform in years. Nothing has been done with user value in mind; every change is only made to satisfy shareholders. They've killed link sharing. They've killed the ability to see updates from your friends and family. They've killed reach for creators. They've killed news and trustworthy information. They killed news feeds and home feeds by making it almost impossible to scroll chronologically, and almost impossible to see anything but suggested content and sponsored posts. All in favour of what? Engagement metrics.
Stephen Moore | 8 Minutes
Worldviews, altruism, and embracing variance
Management is important because the CEO of the company has some vision of where the company is going. The people on the ground have some understanding of it actually happening. And you need both the top down and bottom up information propagation mechanism to get the vision broken into pieces and passed down and the information consolidated passed up. The amount of work thatās required to have a full 360 point of view of what the company is doing and the strategic vision is almost a full time job in itself. People who are actually doing work canāt hold in their head what everybody else in the company is doing, so you need some kind of mechanism of passing information up and down, and that is what management is for. Itās to abstract details up and then to fragment vision down.
Emmett Shear | 64 Minutes
š¢ Tech, What The Heck
Weāre organising a summer series of meet-ups called āTech, What The Heckā to explore how emerging trends impact society and shape evolving expectations.
On July 3rd in Amsterdam, Peet Sneekes and Ron Kersic will kick off the series exploring a unique approach to ātechā and ādesignā. We invite you to delve into a world where human behaviour always takes precedence over artificial intelligence, and technological marvels are examined through the lens of societal benefits. Join us for an insightful journey into tech and ātech-naughtsā.
We hope to see you there!